Case Studies


Since 1996, CIM Marketing Partners has had the opportunity to work with dozens of companies in varying industries. We have created and refreshed brands, conceptualized and executed campaigns for specific targets and outcomes, and communicated brand messaging via traditional means (billboards, radio and TV commercials, public relations, and more) and digital ones (websites, social media, Google ads, etc.), all while leading with strategy. Read a few of our case studies below to learn more about our experience and discover how CIM could be a fit for your marketing needs.

Brand Building the Bottom Line


A longstanding and well-respected law firm took note of the trends in personal injury and changes coming to the law and automotive technology and determined that when vehicles are safer…

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Reaching for the Superstars


At CIM, we always seek to have clarity about a client’s target audience(s) and ensure that referrals are being solicited proactively and routinely. We have a law firm client who…

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Estate Planning by The Books


A boutique estate planning firm wrote a series of estate planning books, only available on the firm’s website. The firm wanted to spread knowledge about estate planning, asset protection, and…

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Rebranding Death


A large funeral home, Palm Mortuaries, Cemeteries and Crematories, approached CIM Marketing Partners as it was facing a decline in market share. Informal research suggested that the funeral home was…

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Insured for Life…and Beyond!


A national insurance company that provides insurance to assist with funeral costs had a huge opportunity and a huge need. The company provided insurance policies through funeral homes in 44…

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Building the Support to Overcome Grief


During an annual Strategic Marketing Summit® with our long-term client, we were looking at business goals and marketing strategies for the upcoming year. One never-ending goal is to expand on…

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When Good Ideas Go Wrong


A long-time CPA client came to us to discuss marketing of a separate, brand new business. He was ecstatic about the concept, which he had mulled for years and was…

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CPA: Continued Presence Assurance


A large CPA firm was referred to us to assist with repositioning the firm in the marketplace. The firm was founded by three partners more than 30 years earlier, and…

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Converting Clicks to New Hires


A construction firm was experiencing significant growth in the market and needed to hire additional employees to help with the influx of projects and bid requests. CIM recommended launching a…

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Event Registration Revolution


Our client, seeking a cost-effective solution for managing event registrations, wanted to move away from the fees associated with third-party platforms like Eventbrite. They desired an “off-the-shelf” solution that integrated…

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Bunker’s Logo Refresh


A local funeral home was looking to refresh their logo for their 80th anniversary. The objective was to craft a logo that harmonizes softness with modernity. Funerals are inherently emotional…

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