The Benefit of Company Culture

Company culture distinguishes the values, goals, and attitudes of the employees that make up a company. When individual and company-wide values align, workers feel more appreciated and valued for the work they do in furthering company objectives. Productivity, profitability, and professionalism trend upwards when company culture is strong and healthy, as their image of success… Read More

PPC vs. SEO: Head to Head

In today’s world, you have undoubtedly heard of SEO and PPC. The terms are unavoidable in our digitally, Internet-focused world. Everywhere you turn, there’s a new article detailing new SEO strategies and exploring how PPC will enhance your overall web strategy. We won’t lie: it can be confusing. Step one to successfully using SEO and PPC… Read More

Why Relationship Marketing?

Have you ever considered why your customers or clients stick around or keep coming back? It’s because you’ve invested energy and time in building a relationship with them – and the personal touches you’ve added to your marketing efforts along the way have resulted in a long-term relationship. If you haven’t begun to develop a… Read More

2018 Digital Marketing Trends That Will Increase Brand Awareness

In today’s mobile age, reaching potential clients is now easier than ever, but you’re also facing the constant challenge of excess noise with the endless amount of content being served at any given time. The digital landscape is constantly evolving, and brands that don’t evolve with it will no doubt get left behind. So, how… Read More

Our Founder/CEO Darcy K. Neighbors featured in Nevada Business Magazine in the marketing roundtable!

Thank you Nevada Business Magazine for gathering some of Las Vegas’ strongest and brightest marketing minds to discuss the state of the industry, especially in Las Vegas. Check out the spread!

The Strategy of Strategy

The day after Halloween, I opened my computer to find something staring me in the face: November 1, 2017. That was on my desktop as I started my day, and I said to myself, “I can’t believe it’s NOVEMBER, and soon it will be 2018!” As usual, that was followed by, “Where did the year… Read More

In Times of Crisis, Strategy is Key

Bright lights. Bold risks. Big news. That has been Las Vegas’ claim to fame for more than 100 years. Millions of visitors flock to the desert oasis each year to try their luck at winning the immense jackpots, dangled like a carrot in front of hungry animals. Mixed with the first-class entertainment, five-star dining and… Read More

Everything I Know I Learned at 21

Earlier this year, I stood in front of my entire team; a handpicked, strong team of talented and dedicated individuals. As the agency turned 21, we talked about goals for the company and brainstormed how to make 2017 the best year we’ve had yet. As I looked around the room at the faces I had… Read More

CIM Marketing Partners Celebrates Its 21st Year with Promotions and New Hires

  Las Vegas, NV – CIM Marketing Partners is pleased to announce new hires and promotions in multiple departments. “What makes our business unique and successful is that we continue to prioritize our team,” said CIM Marketing Partners’ Founder/CEO, Darcy Neighbors. “We are thrilled to promote team members who have been vital to our growth and… Read More

CIM Marketing Partners Celebrates 21 Years with a New Look, New Website and Location in Summerlin

Las Vegas, NV – CIM Marketing Partners is celebrating 21 years of business with the official opening of its office located at 10801 W. Charleston Blvd, just adjacent to Downtown Summerlin. The move was effective Aug. 7, 2017. The unique 3,000-squart-foot, state-of-the-art office space features open design workstations, private offices, a digital conference room and modern… Read More

Looking Ahead: Planning for 2016

What a year it has been! 2015 has been one for the books for me, personally and professionally, and I’m excited to see what the future holds.   Lessons in life are frequent and recurring; just when you think that you know and are prepared for life’s lemons, another lemon comes to find you. One… Read More