Utilizing Paid Advertisements on Social Media
Posted On October 18, 2022
We all can agree how far we have come with social media and everything that comes with it. Social media is used for various purposes, and one of the biggest…
Marketing Insights from a Recession
Posted On September 30, 2022
Similar to the last few years, 2022 has been an unpredictable, but interesting year, to say the least. With the reports that a recession is looming or already upon us,…
Conversational Marketing
Posted On July 6, 2022
We have come a long way in terms of marketing and communicating with one another. It used to take days to have messages delivered by planes or trains. Now, you…
Generational Marketing: More Important than You Might Think
Posted On April 28, 2022
Our country is composed of multiple generations, each with widely varying viewpoints, experiences and lifestyles. All of these have a significant impact on how individuals like to receive information, make…
Happy National Pet Day!
Posted On April 11, 2022
Happy National Pet Day! If you’re like the CIM team, pets have played a significant role in your life. We do things to make them happy, and they make us…
Listen to Darcy K. Neighbors’ interview on iHeart radio’s CEOs You Should Know Las Vegas
Posted On March 2, 2022
Listen to Darcy K. Neighbors’ interview on iHeart radio’s CEOs You Should Know Las Vegas. She discusses CIM Marketing Partners’ journey over more than 25 years, helping clients grow their…
Creating a Positive Company Culture
Posted On August 24, 2021
Whether you are the owner of a small business or the CEO of a large corporation, company culture is the backbone of a happy and successful work environment. It’s oftentimes…
The 3 R’s: Relationships, Referrals, and Reviews
Posted On June 13, 2021
I recently gave a presentation at Vista Consulting Team’s 2021 Annual Conference in Dallas. Vista is (obviously!) a consulting team that works with law firms across the country and Canada…
Have You Cut the Cord? OTT (Over The Top) Advertising: CIMplified
Posted On June 1, 2021
What is OTT? OTT stands for “Over The Top” and refers to streaming services that deliver content via the internet. These services are delivered “over the top” of another platform,…
Finding Your Perfect “Needle in the Haystack”
Posted On April 26, 2021
I know you’ve heard from nearly every marketing professional that you need to know your audience – it’s something I’ve said consistently over the past 25 years with CIM. Knowing…