Within the next five years, Artificial Intelligence (AI) will transform your industry. There is no way around this fact! In 2023, AI took leaps and bounds, and it’ll only continue…

In the realm of brand strategy, it’s vital to explore innovative avenues for storytelling and engagement. While flashy campaigns and social media ads have their place, one often overlooked tool…

The use of Artificial Intelligence (AI) is ever-evolving. In 2023, the power of AI reached unprecedented heights, presenting incredible opportunities for businesses like yours to thrive and innovate. However, heading…

This past Monday was a dark day for some of the largest social media platforms across the entire world. For more than 7 hours, Facebook, Instagram, and Whatsapp were completely…

It’s that time of year, again. Fall is here, and it’s time to plan and budget for next year. Depending on how you do it, it can be a chore…

In March of 2021, Google released a “Manage Your Reviews” tool, which gives Google My Business owners the ability to take down and see the status of each Google review…

I recently gave a presentation at Vista Consulting Team’s 2021 Annual Conference in Dallas. Vista is (obviously!) a consulting team that works with law firms across the country and Canada…

PPC stands for pay-per-click, a form of advertising that allows you to target consumers and generate potential leads. While there are quite a few platforms that perform PPC, we will…

Don’t join the club of having a snoozeletter where your intent is a newsletter. Whether investing in a printed and mailed piece (which is still my favorite in our highly…

Do we need some Public Relations (PR) activity? Someone asked me why she couldn’t find us on Facebook. I feel like we’re being left behind in social media. Should we…