DJs for PJs… PJs in Perpetuity
Posted On April 16, 2021
This week, I have something near and dear to my heart to share with you. Way back in 2003, when I was a part of the Las Vegas Chamber of…
All We Wanted for Christmas
Posted On December 15, 2020
December is traditionally the season of giving. Of course, that doesn’t literally mean a present in-hand. You can help a neighbor or friend in need, make a donation in time…
We’re Thankful For You and…
Posted On November 25, 2020
Thanksgiving is a time for family, friends, fond memories (and making new ones!), giving thanks, and more. Personally, I have a lot to be thankful for and will enjoy the…
Marketing Insights from a Pandemic
Posted On November 10, 2020
There’s so much that could be written about lessons learned this year, many of them as unexpected as COVID-19 itself. I was talking with the CIM team last week about…
Ready For 2021 Reboot!
Posted On October 20, 2020
What a year it has been. Summer’s gone. Cooler temps are finally here. Thanksgiving is around the corner, and December will be filled with holiday activities. That makes now the…
Only 58 Working Days Until Christmas!
Posted On October 6, 2020
We’re getting close to that time of year when many companies reach out to those who mean the most to them: Their clients, their referral sources, and their preferred vendor…
STAR Power and How to Get It
Posted On July 14, 2020
Everyone knows that reviews are important for businesses, but a lot of people don’t realize just HOW important they are. Positive reviews can influence purchase decisions by allowing potential…
The Power of Memorable Moments
Posted On June 16, 2020
It was quite a memorable moment when I finished reading a great book, The Power of Moments. What an impact can be made with some simple, implementable tips. Here’s a summary…
Perception vs. Reality – What do your clients think?
Posted On June 9, 2020
So, you think you know your buyers, customers, or clients. But do you? Perhaps you and your company have done what you do for many years, and you’ve surely gotten a lot right…
The Good, The Bad, and The Ugly of Content
Posted On May 11, 2020
You already know how important it is to communicate with your target audiences: Clients, customers, and vendor partners need to know about your company, its offerings, your team, relevant…