DJs for PJs… PJs in Perpetuity

Posted On April 16, 2021


This week, I have something near and dear to my heart to share with you. Way back in 2003, when I was a part of the Las Vegas Chamber of…

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All We Wanted for Christmas

Posted On December 15, 2020


December is traditionally the season of giving. Of course, that doesn’t literally mean a present in-hand. You can help a neighbor or friend in need, make a donation in time…

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We’re Thankful For You and…

Posted On November 25, 2020


Thanksgiving is a time for family, friends, fond memories (and making new ones!), giving thanks, and more. Personally, I have a lot to be thankful for and will enjoy the…

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Marketing Insights from a Pandemic

Posted On November 10, 2020


There’s so much that could be written about lessons learned this year, many of them as unexpected as COVID-19 itself. I was talking with the CIM team last week about…

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Ready For 2021 Reboot!

Posted On October 20, 2020


What a year it has been. Summer’s gone. Cooler temps are finally here. Thanksgiving is around the corner, and December will be filled with holiday activities. That makes now the…

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Only 58 Working Days Until Christmas!

Posted On October 6, 2020


We’re getting close to that time of year when many companies reach out to those who mean the most to them: Their clients, their referral sources, and their preferred vendor…

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STAR Power and How to Get It

Posted On July 14, 2020


  Everyone knows that reviews are important for businesses, but a lot of people don’t realize just HOW important they are. Positive reviews can influence purchase decisions by allowing potential…

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The Power of Memorable Moments

Posted On June 16, 2020


It was quite a memorable moment when I finished reading a great book, The Power of Moments. What an impact can be made with some simple, implementable tips. Here’s a summary…

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Perception vs. Reality – What do your clients think?

Posted On June 9, 2020


  So, you think you know your buyers, customers, or clients. But do you? Perhaps you and your company have done what you do for many years, and you’ve surely gotten a lot right…

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The Good, The Bad, and The Ugly of Content

Posted On May 11, 2020


  You already know how important it is to communicate with your target audiences: Clients, customers, and vendor partners need to know about your company, its offerings, your team, relevant…

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