Don’t Let Analysis Paralysis Take Over Your Marketing

Posted On January 28, 2021


Do we need some Public Relations (PR) activity? Someone asked me why she couldn’t find us on Facebook. I feel like we’re being left behind in social media. Should we…

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Only 58 Working Days Until Christmas!

Posted On October 6, 2020


We’re getting close to that time of year when many companies reach out to those who mean the most to them: Their clients, their referral sources, and their preferred vendor…

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So, You Think You Know Your Target Audience…

Posted On September 22, 2020


A foundational mistake is assuming that you KNOW your clients, that is, what they want, what they expect, how they view your brand, etc. Sure, you have a good idea,…

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Managing Your Brand: Design 101

Posted On September 1, 2020


It’s all around us: Bad graphic design. Whether on a billboard, on a website, or in your mailbox, you know it when you see it. One of my team members…

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Watch Now vs. Read More

Posted On August 25, 2020


For years, we’ve been encouraging and helping our clients to incorporate video content into their marketing mix – website, email marketing, social media platforms, and online advertising. Research continues to…

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Getting Social With It

Posted On August 18, 2020


Are you feeling overwhelmed by social media? For businesses, over the past few years, it has become a necessity to establish and maintain a presence on various social media platforms….

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Look Good + Sound Great = Success!

Posted On August 11, 2020


YOU’RE LOOKING GOOD, OR AT LEAST YOU SHOULD BE Just as most people like to present themselves in a good light, positioning your brand to make a positive impression takes…

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The Good, The Bad, and The Ugly of Content

Posted On May 11, 2020


You already know how important it is to communicate with your target audiences: Clients, customers, and vendor partners need to know about your company, its offerings, your team, relevant industry…

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Why Relationship Marketing?

Posted On February 7, 2018


Have you ever considered why your customers or clients stick around or keep coming back? It’s because you’ve invested energy and time in building a relationship with them – and…

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2018 Digital Marketing Trends That Will Increase Brand Awareness

Posted On January 16, 2018


In today’s mobile age, reaching potential clients is now easier than ever, but you’re also facing the constant challenge of excess noise with the endless amount of content being served…

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